TikTok ban alternative platforms U.S, content creators 2024

On April 24, 2024,U.S. President Joe Biden signed a bill that mandates for TikTok to be sold from the Chinese-parent company ByteDance or face a ban in the country. As of April 2024, 30 percent of TikTok content creators based in the United States reported they would migrate to YouTube in the event of a TikTok ban. Around 29 percent of respondents reported they would consider publishing their content on Facebook, while 15 percent reported seeing Instagram as a viable alternative.

Primary alternative for TikTok content creators in the United States in case the platform is banned as of April 2024, by age group

Characteristic	Share of respondents
YouTube	30%
Facebook	29%
Instagram	15%
Snapchat	11%
X (Twitter)	8%
BeReal	2%
Reddit	1%
Other	5%

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Release date

April 2024

More information

Region

United States

Survey time period

March 28 to April 1, 2024

Number of respondents

688 respondents

Age group

18 years and older

Special properties

TikTok content creators

Method of interview

Online survey

Supplementary notes

Original question: "If you are a content creator/influencer on TikTok, which of the following would you consider your primary alternative for sharing your content if TikTok were to be banned?"

The values may not sum up to 100 percent due to rounding.

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